| The gap in internet connection speed between urban | | | | having recently began a pilot of fibre to cabinet |
| and rural areas is getting smaller, or so we would be | | | | broadband in Ebbsfleet, Kent in which will supply 35,000 |
| led to believe. The average speed throughout the UK | | | | homes with broadband offering a connection speed of |
| last year was only 3.2 mbps, since then companies | | | | 40 mega bits per second. In addition to this Virgin have |
| have been competing to supply the fastest and most | | | | offered cable customers its fastest ever broadband |
| efficient broadband. | | | | at 50mbps, although it seen as a gamble by some as it |
| Since then Ofcom has conducted research to analyse | | | | is largely based on a new software as opposed to |
| whether or not the new technology has had an impact | | | | laying new lines of fibre. |
| on the average speed (megabits per second). They | | | | In truth, the majority of people who use residential |
| calculated the average speed of 188,000 broadband | | | | broadband are happy with their internet Service |
| users across Britain, between June and November. | | | | provider and whether a broadband speed test shows |
| Despite the increasing developments within the market, | | | | their connection speed is 50 mbps or 5 mbps, they're |
| the test only recorded an increase in the average | | | | happy with their service. But not everyone is happy |
| speed of 0.4 mbps. | | | | with their current provider and many seek to find |
| The two main giants emerging in the quest for faster | | | | faster broadband to cater for their needs. |
| broadband appear to be BT and Virgin Media. BT | | | | |